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Amsterdam Dance Event Breaks Records in 2019, Returns for 2020

Photo by Lieke Vermeulen
Caroline O'Keefe

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The 24th annual edition of the Amsterdam Dance Event (ADE) has officially wrapped with flying bright yellow colors. The week-long marathon event welcomed an astonishing 400,000 visitors who arrived from a record total of 146 countries. The conference hosted upwards of 2,500 artists and 600 daytime speakers to entertain the hundreds of thousands of guests and locals in Amsterdam, of which 9,000 were music industry professionals. 

Photo by Mark Richter

As the world’s largest club festival and business conference, it’s no wonder why ADE has become the most essential week in the professional electronic music sphere. A true breeding ground for all things dance music, the conference and festival serve as the center of the global dance music community. It celebrates the industry while also providing an incomparable platform for current technological, social, creative, and nightlife trends. 

Various keynotes, workshops, and masterclasses on a wide array of industry-related topics were offered all week long, out of the impressive DeLaMar Theater as well as across the sprawling city. The Day program also featured a full cultural program with France as this year’s focus country, and commemorated the celebration of 100 years of electronic musical instruments with MoMI, the Museum of Modern Instruments. 

Photo by Lieke Vermeulen

The ADE Sound Lab program covered everything about sound, creativity, and technology, while ADE University educated Dutch and international students aspiring to be music industry professionals. ADE Beats, ADE Green, ADE Zen Space, and dozens more each highlighted areas of their own, offering endless unique educational and immersive experiences for the thousands in attendance. 

This annual gathering is a major hub for not only individuals in the professional dance music space, but for ideas and politics surrounding the community to flourish. This week is often looked at as a marker for the beginning of new projects, concepts, and relationships to take form. The rest of the year we see these play out, and then the following year while making new plans we can also celebrate all that’s been accomplished. It’s an event unlike any other, and for those of you who have yet to experience it, we highly suggest hopping on that plane to attend 2020’s 25th anniversary edition as we’re certain it’ll have some special surprises in store. 

Photo by Laura Jacobs

We have had an enormously diverse offering over the past five days, with ample attention for artistic and technologic innovation, talent development, and inclusivity. We have looked after a good spread of the events throughout the city and have made outings to Het HEM in Zaandam and Kunstfort in Vijfhuizen.The aim was to grow in quality, not so much quantity. We always strive to deepen and enrich the imagination of the program and I think we have succeeded. We’re looking forward to our anniversary edition in 2020 with fresh courage and inspiration.” – Mariana Sanchotene, ADE Director

Without wasting a minute, the dates have been set for the 25th anniversary of ADE next October, 21-25 2020. For more details or to purchase special limited loyalty tickets, visit here

Caroline is an avid electronic music enthusiast. Born and raised in the Boston area, Caroline relocated to New York and then again to Florida to complete her Bachelors Degree in Social Entrepreneurship & Business. First attending Wagner College in Staten Island, she transferred to Rollins College in Orlando. Her passion for EDM and music festivals has taken her up and down the East coast, and inspired her to pursue her dreams within the industry. Electronic music truly has been a blessing in her life, and landed her on a path she is sure is her life calling.

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